Difficult conversations: catalysts for change
- Caspian Smith
- May 31, 2023
- 2 min read

Driving a small business forward takes a healthy amount of obsession. Always thinking: "how do I get more traction, and less friction?"
When you own or manage a small or medium business, your job is to be a change agent. You don't have the benefit of a huge organisation standing behind you to give you momentum.
You've got to push to achieve your dreams and put food on the table for your family.
If you're succeeding, chances are you know how to sell. If you can turn a prospect into a customer, or you can motivate and guide your team to serve your customers better, you're getting traction.
On the other hand, friction - problems with customers, employees or suppliers - has the potential to destroy what you've worked so hard to create.
One of the most important skills you need is something you'll never learn in business school: how to drive a positive outcome from a difficult conversation.
Friction can arise because a member of your team isn't performing, or a client isn't paying their bills, or a supplier is late to deliver what they've promised.
Many small- and medium-business owners and managers rightly feel frustration when they experience this friction at work. After all, you've had to take huge risks and work so hard to create this business that benefits everyone else!
But that frustration often damages relationships and fails to drive better outcomes, sometimes just creating more friction that slows down the whole operation.
There is a better way.
If you'd like to be more effective in leading difficult conversations - with less friction, and more traction - I'll be sharing research and experience from more than two decades successfully leading change through difficult conversations in an online seminar at 11am Australian Eastern Standard Time on 30 June 2023.
Tickets are AUD$59.
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